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What is a Loop Giveaway?

An Instagram Loop Giveaway is a contest on Instagram. You’re eligible for a prize (the prize varies by brand) if you follow a list of accounts. Influencers and brands that are looking to grow and increase their brand awareness are able to participate in an Instagram Loop Giveaway, so it’s a win-win. Influencers and brands get more eyes on their content, and followers get a chance to win some pretty cool prizes.

How did these start?

Believe it or not, Instagram Loop Giveaways started becoming popular when high-profile celebrities got involved. In the past, Loop Giveaways were viewed as cheesy or black-hat ways to gain followers. But after a few celebrities jumped on the bandwagon — including the Kardashians, Emily Skye, and Nadia Bartlet & Rebecca Judd — it was fair game.

Is it legit?

The question we’ve all been waiting for! Because these contests break the mold of traditional advertising and marketing, it’s understandable why you may be questioning how legit they are. This one’s a tough one because it really depends on the brand or influencer. If you’re looking at a loop giveaway from a verified Instagram user, you can probably bet that it’s legit.

Otherwise, you may need to verify it yourself. And that’s where we come in! We’re putting on loop giveaways that are helpful for your business because you can trust the content AND the creators who are putting it on. Try us out!

What kinds of prizes are there?

Another great thing to think about: the prizes. Are they worth all of the follows? This one’s up to you! Prizes vary depending on the “clout” of the celebrity or brand, but a good rule of thumb is to invest only in the giveaways that offer prizes worth something to you. Perhaps that’s a Louis Vuitton bag, or maybe it’s a shopping spree. Now that the giveaways are trending, the key is to evaluate what matters most to you.

Can I actually win?

Of course you can! These giveaways aren’t spams — they’re the real deal. As long as you’re entering into contests that are realistic and verified, you have a fair shot at winning.

Will my brand have success with a giveaway?

If you’re thinking about putting on a giveaway, our advice is DO IT. It’s a great way to connect with other brands and influencers, give back to your followers, and learn more about your target audience. That being said, it’s a lot of work. You can’t jump into a loop giveaway and expect results. You’ll need to be patient and put time into it.

Or, you could call on a friend (like us!). We’re kinda experts at this sort of thing, so we’d love to help you put on a successful Instagram loop giveaway that is hassle-free and success-guaranteed. Let us know how we can help you, and we’ll get your giveaway the jumpstart it needs!